Google+ has been relatively successful, achieving a user base of 90+ million in less than half a year. Google, through its Maps and Places services, already has information on millions of businesses. If the information on each of those business's pages, complete with address, phone number, photos and customer reviews, were put into a Google+ page, Google+ could become a local-business powerhouse.
Google began integrating Google+ into Google Maps last September, to allow users to share information embedded with the maps. With the launch of brand pages, it only makes sense to similarly tie Google+ to the business listings on Google Places.
Moreover, Google Offers would mesh well with all this available information, integrating deal offers with places that people search for and check in to.
NBC plans to host a post-game Hangout on Google+ to discuss the best and worst commercials of this year’s Super Bowl, using a feature that allows users to watch YouTube videos together. This follows on the heels of President Obama’s first digital chat also using Hangout earlier this week. The partnership between Google and NBC will allow for cross-promoting of the big game on YouTube for the entire weekend leading up to it, while NBC promotes YouTube’s Ad Blitz—where users can vote for their favorite Super Bowl ads. Sports reporter Darren Rovell has been tapped to host the event, and he will reveal the winning ad of Ad Blitz on his show in the coming weeks.
“The day after the Super Bowl is when people head back to their office water coolers to discuss what they loved and what they didn’t,” said Rovell. “Our conversation is about taking all those water coolers conversations and bringing it to a national, digital stage.” Would you join in, or do you think it’s just another forced attempt to make Google+ relevant? Either way you might consider tuning in on Monday. The multi-million-dollar ads will likely still be fresh on your mind so why not see what everyone else has to say about them too?