Last Friday Marketing Society partnered with Project Empower and Miss New York to help teach Ave Marie Catholic middle school students marketing. We had a great turnout, over 7 NYU students volunteered as mentors for over 60 middle school students! The 6th, 7th, and 8th graders were tasked with creating their very own chocolate company and had to make many decisions from defining a target market to creating a slogan/advertisement for their company.
Working with these students was an amazing experience. The students were extremely friendly and quite receptive to both their mentors and the event in general. Community service events are a great way to interact with fellow students, give back to your neighborhood/city/state/country, and even learn something about yourself or the world. Project Empower is a great initiative, and it is one of the countless opportunities we all have to make a difference!
Director of Industry News and Social Media
Hey guys, Katherine, MktSoc VP here!
This past Friday The Marketing Society hosted its first Community Service event with Nielsen and with Stern Cares. We all headed down to Sara D. Roosevelt Park in LES/Chinatown to help beautify the park. This event provided us a really great opportunity to meet and network with people from Nielsen. Volunteers had the opportunity to mulch, untangle hoses, spread nutrients, and pick up trash. Kathy, the park manager, was also a really amazing person who told us all about the history of the park, information about park maintenance, and all about the types of plants they have in the park.
In the morning, I helped pick up trash in the park on the left-hand side of the park between Hester and Grand Streets. Upon initial glance, I thought it would take maybe 15 minutes to clean up the park, but boy was I wrong! It definitely took me over 2 hours, even with the help of Nielsen volunteer Kate. I had met Kate before at previous Nielsen networking and recruiting events, so it was great to be able to see her again and chat! We talked about topics from marketing to her work at Nielsen and also about The Marketing Society. We also talked about fun stuff too, like cupcakes! One of the interesting things about this type of work was the weird types of trash that we found! Q-tips, floss picks, lotto cards, someone's phone number...Kate and I had a fun time trying to craft a story about the person littering in this park.
Around noon we all took a break and enjoyed some delicious Popeye's, courtesy of Stern Cares. All the volunteers munched on crispy chicken, buttery biscuits, and slurped on some super sweet tea. It was nice to take a break, especially when it was starting to warm up.
In the afternoon I went back to finish up one last patch of the park with Vivian, one of our industry managers, and Reina, another volunteer from Nielsen. We had a great time telling her all about our Stern undergrad experience. We also talked to her about her work on the watch side, which was great, since most of the people I've met at Nielsen work on the buy side. We also got some great advice on getting an MBA since her husband is doing his part-time MBA at Stern.
Everyone finished up their work around 2, and by then it was absolutely gorgeous out! After the event was over, Bonnie, our MktSoc President, was nice enough to treat all the volunteers to Red Mango, which was very very yummy.
Overall, I thought this was a great event for us to start a relationship with Stern Cares and to continue our relationship with Nielsen. Next year, as President of the Marketing Society, one of my goals will be to have more community service opportunities for the club, so having this event was a great start!