Name: Mia Guthart
Major: Media, Culture & Communication, Web Programming & Applications
Year: Sophomore (2017)
Position: Director of New Projects
What does Marketing Society mean to you?
Marketing Society is a wonderful community which is valuable at a school as large as NYU. I love these people!
What's your favorite part of being on the board?
My favorite part of being on the board is the freedom and flexibility of my job and hanging out with the rest of the board! As Director of New Projects, I get half of the club's time each week to create something engaging. These past two semesters, we launched the Campaign. Functioning as an intensive case competition, companies come in and pitch marketing objectives to students for the prize of internships, consulting opportunities, office time and and full budget/graphic design support. It has been a blast to set it up and seeing students win job opportunities.
What kind of marketing do you want to do?
Marketing is a fascinating field, but I don't want to go into marketing. Post graduation, I am interested in law school. If I were to do marketing however, it would be in the liquor industry. Since product differentiation is so small, sales are largely driven by incredibly creative marketing campaigns. This appeals to me because it rewards the kind of creative and original thought I value in my own life.
Have you held any cool internships?
Yes! My most recent internship was at Uncubed, an online content company in Manhattan. I was an editorial intern and got to interview startup executives and write about their experiences starting companies! It was a blast. Previously I worked for Uber and Trustlr, both app-based companies. I love the startup space, so if you have any questions please feel free to reach out!
What advice can you bestow to our awesome MktSoc members?
Try something new every day!